I’m happy to share our new investment in Sirena, the SaaS app that connects sales agents with clients instantly. We led a $3 million dollars Series A round in the company with participation of our friends at NXTP Labs and other regional funds as co-investors.

Sirena integrates businesses most-used communication channels such as MercadoLibre, phone calls, Facebook or Whatsapp into one intuitive app that allows business to capture, distribute and follow up with leads automatically. The company is a pioneer in the industry, offering its clients an automatic solution for contacting leads, facilitating communication and ensuring follow-up. Sirena is available with native apps for iOS, Android and desktop that are extremely user-friendly. Appropriately, their slogan is “Transform your Salespeople into Sharks” Continue reading →